Book signings and first impressions

by Elaina Lyons

Book signings are great. Really, they are. They’re an opportunity to get your name out there, meet the people who will (and will not) be reading your book, and make a good first impression for a potential new audience.

But they’re also really, really anxiety-inducing. Why? Well, ironically enough, everything that makes them great also makes them scary.

It’s hard putting yourself and your work out there. While the majority of people are kind, many are not, and there will be people who will criticize you, judge you, and insult you just because they can.

I’ve had people stand at my table and read my book in front of me, then ask if I want feedback right then and there or via email.

I’ve had people flat out tell me they’d never read my book.

I’ve had people make wild assumptions about who I am and how I write without even looking at a single page of my book.

So yeah, book signings can be rough.

But I’ve also had book signings where I sold out.

I’ve had people come up to me and tell me they saw me featured in a video on BookTok (that was cool!).

I’ve had people tell me they love my work and they’d happily buy more of my books.

And I’ve had people buy my book and email me a few days later to tell me they loved it.

With book signings, as with life in general, you have to take the good with the bad. Not every event will be a success, and not every one will be a failure, but they will all be worthwhile, because every signing is a chance to share your work with the world. And that’s pretty special.

Grab your copy of “The Love You Know” here.

If you’re an indie author and you’d like to guest post on this blog, email me!

Leave a comment